About us
Shout Outdoor is a rapidly-growing, National out-of-home advertising company with a mission to operate, develop, and acquire premium outdoor signage in the top 10 US Markets.
Our Team
Scott Goodman - Chief Executive Officer
Scott Goodman serves as the founding partner of both Farpoint Development and Decennial Group in Chicago, Illinois.
Additionally, Scott was a founding principal of Sterling Bay, a commercial real estate investment and development firm he established in 1986.
Today, Scott focuses on investor relations, procurement of financing and equity, and transaction structuring in addition to his business oversight of Shout Outdoor Media and its holdings.
Scott’s lifetime of experience in real estate development from bricks and mortar to advanced financial analysis gives the firm in-depth insight for each project. This synthesis of practical and academic knowledge has been applied to real world development case studies, resulting in a track record of success over decades of practice across all asset classes and market cycles. Between 2012 and 2014, he successfully redeveloped and leased over 1.6 million square feet of creative loft office space in Chicago, executing long-term leases with major corporations including Google, GOGO and Hillshire.
Scott earned a BS in Economics from the University of Michigan and an MBA from Northwestern’s Kellogg School of Business. Scott is the former Board Chair and current Board member of both the PKD Foundation and Heartland Alliance. He is also a member of the Chicago Economics Club.
Joseph Rossi – Chief Financial Officer / Chief Operating Officer
Joseph Rossi brings close to 30 years of project management, finance, accounting and operations experience from across a wide range of industries and business types, including commercial real estate, homebuilding, construction, wholesale/distribution, hospitality, health care, renewable energy and equipment leasing, within public and private companies ranging from $9MM in total revenue to a $100MM+ division. He has extensive experience in setting up, evaluating and reengineering accounting and business processes to optimize effectiveness and efficiency, manage business risk as well as maintain compliance. Joseph’s expertise also includes strategic planning, budgeting and forecasting, financial modeling and cash management. He is adept at effectively communicating with creditors and investors and building and maintaining those relationships. Joseph is a CPA and holds a Bachelor of Science degree in Accountancy from the University of Illinois at Urbana-Champaign.
Ami Caruso – Sales & Marketing Coordinator
Ami Caruso brings over 20 years of administration and coordination experience from both the real estate and advertising industries. Ami started her career working for a large title company where she eventually was promoted to Manager. While there she was responsible for managing the scheduling department where she assigned up to 50 closings per day. She also developed a system to maximize scheduling efficiency using closing priority and the location of the closing and the closing staff. Ami then worked as an administrator and coordinator for a number of advertising agencies, including Two By Four, BVK Advertising and HY Connect. Most recently, she worked for Red Frog Events, where she oversaw the day to day activities of the office as well as scheduled and coordinated the production of the agency’s largest events, including Firefly Music Festivals, Warrior Dashes and the Chicago Bears Classic. Ami holds an Associates Degree from Northwestern Business College.
Why Shout Outdoor?
Unique Experience
The SHOUT Outdoor team combines well respected OOH industry veterans and the most accomplished real estate developers in the country.
FLEXIBILITY & SPEED
Lean team allows for quick response to client needs & achieving goals
Media Type/Variety
SHOUT Outdoor assets range from landmark media in Times Square to iconic expressway signage in Chicago to traditional freeway coverage in LA.
CREATIVITY
Agency-style inhouse creative team specializing in OOH content can collaborate with brands & buyers to:
Create finished content
Storyboard
Provide additional support